Freelance graphic designer in Cheltenham creating bold brand identities, websites and creative support for ambitious businesses.

Independent creative support across brand, web, motion and marketing. Working with ambitious businesses across Cheltenham, Gloucestershire and beyond.

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Independent creative support across brand, web, motion and marketing. Working with ambitious businesses across Cheltenham, Gloucestershire and beyond.

A stylized blue flower with a hexagon in the center.
Red background with the words 'Cool Hog' in a bold, distressed black font, with a pig's face silhouette replacing the 'o' in 'Cool'.
A hand with manicured nails is holding a black cup labeled BAYA. Inside the cup are strawberries, blueberries, and fruit pieces. The background features the word BAYA in large black letters.
A stylized logo of a smiling face with circular eyes, surrounded by abstract shapes, on a green background.

GRAPHIC DESIGN, BRANDING, WEBSITES & CREATIVE SUPPORT.

From brand identity and website design to graphic design, motion and ongoing creative support, Johnstons Design helps businesses across Cheltenham, Gloucestershire and the Cotswolds keep every creative touchpoint connected.

From brand identity and website design to graphic design, motion and ongoing creative support, Johnstons Design helps businesses across Cheltenham, Gloucestershire and the Cotswolds keep every creative touchpoint connected.

BRAND IDENTITY
& REBRANDS

Brand Identity & Rebrands. Distinctive brand identities, rebrands and visual systems designed to give your business a clearer and more consistent way to show up.

WEBSITE
DESIGN

Website Design. Design-led websites that bring your visual identity online through clear structure, considered creative direction and an experience built around your audience.

GRAPHIC DESIGN
& COLLATERAL

Graphic Design & Collateral. Print, digital and everyday marketing creative designed to keep your brand recognisable across every touchpoint.

CAMPAIGN
CREATIVE

Campaign Creative. Connected creative ideas and visual assets built around launches, campaigns and the moments when your business needs to make an impact.

MOTION
& VIDEO

Motion & Video. Video editing, motion graphics, launch content and branded animation that add energy and movement to your visual identity.

ONGOING CREATIVE
SUPPORT

Ongoing Creative Support. Flexible freelance design support for businesses and marketing teams that need reliable extra creative capacity without hiring in-house.

LAUNCH
CONTENT

Launch Content. Creative built around new brands, products, services and announcements to give important moments more impact across web, social and campaigns.

A CREATIVE PARTNER THAT SUPPORTS

I’m Morgan Johnston, the designer behind Johnstons Design. Based in Cheltenham, I work directly with businesses across Gloucestershire and the Cotswolds on brand identity, website design, campaign creative and ongoing design support. One creative partner keeps the visual direction joined up from the first idea to the finished launch.

My work brings together brand identity, website design, video editing and marketing visuals, so everything feels connected from the start. No disconnected design tasks. No generic templates. Just considered creative built around your business, your audience and where you want to go next.

Find out more

BRANDS I’VE DESiGNED FOR

White text on a black background reading, 'the childcare company'.
White text on a black background reading, 'the childcare company'.
Text reading 'Core Estimating' in bold white letters on a black background.
Byrne Aesthetics logo with a minimalist outline of a woman's face and a rose, on a black background.
Logo for Madison's Cafe and Bar, established in 2022, featuring an outline of the Empire State Building in the center.
Black background with white text saying "Impact Futures Group".
Black background with the word 'FREAK' in large white letters and a small white heart-shaped design with a check mark on top of the letter 'K'.

One person who understands the bigger picture and the tiny details.

You deal directly with the person doing the work. That means fewer handovers, faster decisions and a more consistent result across every touchpoint.

01

Direct communication

No account managers or lost-in-translation handovers, a Creative Partner by your side from the start.

02

Flexible support

Bring me in for one project or build an ongoing relationship. I’m flexible to your businesses needs and on-going support.

03

Consistent output

One designer = one visual direction across brand, web, campaigns, print and motion.

Let's get started →
Let's get started →

  • Madison's ★★★★★

    Johnstons Design is our go-to for our day to day branding whenever we need an update. Eg. Menus, website, A-Boards etc.


    Quality work and great customer service. Would highly recommend this designer!

  • Core estimating ★★★★★

    Recently worked with Morgan on a re-brand. Great communication throughout the process.

  • Physique Fitness ★★★★★

    Thank you for our fabulous website. Definitely recommend Johnston’s Design. Brilliant process from start to finish - thank you!

  • BYRNE AESTHETIC ★★★★★

    Absolutely LOVE my new brand, Morgan understood the vision and gave my business a total visual refresh!

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Did you know? 81% of customers need to trust a brand before they make a purchase. Your brand’s visual identity plays a major role in building that trust.

Are you only attracting that 19%?

Text that says "Ready to Level Up?" in bold letters.

i’d love to work with you.

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