I’m a freelance creative designer based in Cheltenham, working with businesses across the Cotswolds and beyond.

My background sits across brand identity, website design, marketing design and video editing, which means I look at a business as a whole, not as separate design tasks.

I started Johnstons Design to give businesses access to thoughtful, high-quality creative support without the heavy agency process. Something more personal, more collaborative and more joined-up.

Whether I’m building a new identity, designing a website or creating launch content, the aim is always the same: to help your business show up with confidence and consistency.

Because good creative work should feel personal.

Working freelance allows me to be closer to the project, closer to the client and closer to the details that matter. You are not passed through layers of account managers or handed a generic design process. You work directly with the person creating the work.

That makes the process more open, more flexible and more focused.

It also means I can take the time to understand your business properly. What you do, where you are heading, who you need to reach and how your brand needs to be remembered.

That is where better work comes from.

Because your brand does not stop at the logo.

A strong brand needs to carry through everything. Your identity, your website, your content, your social presence, your launch materials and the way people experience your business.

That is why I work as a creative partner, not just a designer.

Instead of treating every piece of work as a separate task, I help bring it all together with one clear creative direction. The result is a brand that feels consistent, intentional and built properly from the start.

You might come to me for a brand identity, but I will always be thinking about how that identity lives online, how it works across content and how it can help your business make the right impression.